Formula 1’s owners sign sponsorship rights deal for in-play betting
Former ESPN executive Sean Bratches runs the commercial operations of Formula 1 Formula 1’s owners have signed a deal to sell sponsorship rights to betting companies. The deal with Interregional Sports Group, reportedly worth more than $100m (£76m), will allow F1 to develop in-play betting markets during grands prix. F1 will also work with Sportradar …