{"id":8271,"date":"2019-03-07T07:42:18","date_gmt":"2019-03-07T07:42:18","guid":{"rendered":"http:\/\/www.styledeals.co.uk\/blog\/greggs-vegan-sausage-roll-boosts-sales\/"},"modified":"2019-03-07T07:42:18","modified_gmt":"2019-03-07T07:42:18","slug":"greggs-vegan-sausage-roll-boosts-sales","status":"publish","type":"post","link":"https:\/\/www.styledeals.co.uk\/blog\/greggs-vegan-sausage-roll-boosts-sales\/","title":{"rendered":"Greggs vegan sausage roll boosts sales"},"content":{"rendered":"\n<div property=\"articleBody\">\n<figure class=\"media-landscape has-caption full-width lead\"><span class=\"image-and-copyright-container\"><\/p>\n<p>                <img loading=\"lazy\" decoding=\"async\" class=\"js-image-replace\" alt=\"The vegan roll\" src=\"https:\/\/ichef.bbci.co.uk\/news\/320\/cpsprodpb\/136AC\/production\/_105123597_gettyimages-1090436378.jpg\" width=\"976\" height=\"549\"\/><span class=\"off-screen\">Image copyright<\/span><br \/>\n                 <span class=\"story-image-copyright\">Getty Images<\/span><\/p>\n<p>            <\/span><figcaption class=\"media-caption\"><span class=\"off-screen\">Image caption<\/span><br \/>\n                <span class=\"media-caption__text\"><br \/>\n                    Greggs &#8211; getting a taste for vegans<br \/>\n                <\/span><br \/>\n            <\/figcaption><\/figure>\n<p class=\"story-body__introduction\">Greggs has credited the fanfare around the launch of its vegan sausage roll for driving a sharp rise in sales. <\/p>\n<p>The bakery chain said the publicity the snack gained helped sales surge 9.6% in the seven weeks to 16 February.<\/p>\n<p>The snack, made from meat substitute quorn, launched at the start of the year, coinciding with Veganuary when many people go vegan for a month.<\/p>\n<p>The update on current trading came as the firm said annual sales had broken through \u00a31bn for the first time.<\/p>\n<p>Chief executive Roger Whiteside said Greggs had spent &#8220;millions of pounds&#8221; transforming itself.<\/p>\n<p>&#8220;We want people to reappraise us and understand we&#8217;ve moved on from being a pure bakery business to offering people food on the go,&#8221; he told the BBC&#8217;s Today programme. <\/p>\n<\/p><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.bbc.co.uk\/news\/business-47480247\">Source<\/a> by <a href=\"\">[author_name]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Image copyright Getty Images Image caption Greggs &#8211; getting a taste for vegans Greggs has credited the fanfare around the launch of its vegan sausage roll for driving a sharp rise in sales. The bakery chain said the publicity the snack gained helped sales surge 9.6% in the seven weeks to 16 February. The snack, &hellip; <\/p>\n","protected":false},"author":0,"featured_media":8272,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-8271","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts\/8271","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=8271"}],"version-history":[{"count":0,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts\/8271\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/media\/8272"}],"wp:attachment":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=8271"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=8271"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=8271"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}