{"id":8012,"date":"2019-02-28T11:57:15","date_gmt":"2019-02-28T11:57:15","guid":{"rendered":"http:\/\/www.styledeals.co.uk\/blog\/manchester-city-replaces-nike-with-puma-in-kit-deal\/"},"modified":"2019-02-28T11:57:15","modified_gmt":"2019-02-28T11:57:15","slug":"manchester-city-replaces-nike-with-puma-in-kit-deal","status":"publish","type":"post","link":"https:\/\/www.styledeals.co.uk\/blog\/manchester-city-replaces-nike-with-puma-in-kit-deal\/","title":{"rendered":"Manchester City replaces Nike with Puma in kit deal"},"content":{"rendered":"\n
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\"PaulineImage copyright<\/span>
\n Puma<\/span><\/p>\n

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Image caption<\/span>
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\n The deal covers men’s, women’s and youth teams at five clubs in the City Football Group
\n <\/span>
\n <\/figcaption><\/figure>\n

Premier League champions Manchester City have signed a long-term kit deal with Germany’s Puma, replacing their current agreement with Nike.<\/p>\n

The size of the deal was not disclosed, but media reports suggest it could be worth up to \u00a365m a year for 10 years.<\/p>\n

It will come into effect in July and also covers sister clubs in Australia, Spain, Uruguay and China.<\/p>\n

Puma chief executive Bjorn Gulden said it was the biggest deal his firm had ever done.<\/p>\n

He said Puma wanted to “maximise on-field performance as well as football culture, in areas such as music, gaming and fashion, to connect and inspire the fanbase of each team”.<\/p>\n

Ferran Soriano, boss of the club’s holding company City Football Group (CFG), said: “It is a historic day for us. What we are doing has not been done before. It is an unprecedented partnership.”<\/p>\n

Mr Sorriano said the sponsorship agreement would “reset the model for sports partnerships on a truly global scale”.<\/p>\n

The other clubs covered by the deal are Melbourne City, Girona, Club Atletico Torque and Sichuan Jiunjiu.<\/p>\n

The Chinese club was added to CFG’s stable<\/a> earlier this month.<\/p>\n

The deal covers men’s, women’s and youth teams at every club.<\/p>\n<\/p><\/div>\n


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Source<\/a> by [author_name]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Image copyright Puma Image caption The deal covers men’s, women’s and youth teams at five clubs in the City Football Group Premier League champions Manchester City have signed a long-term kit deal with Germany’s Puma, replacing their current agreement with Nike. The size of the deal was not disclosed, but media reports suggest it could … <\/p>\n","protected":false},"author":0,"featured_media":8013,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-8012","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts\/8012","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=8012"}],"version-history":[{"count":0,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts\/8012\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/media\/8013"}],"wp:attachment":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=8012"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=8012"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=8012"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}