{"id":7396,"date":"2019-02-11T14:16:42","date_gmt":"2019-02-11T14:16:42","guid":{"rendered":"http:\/\/www.styledeals.co.uk\/blog\/tinder-style-app-for-cows-tries-to-help-the-meat-market\/"},"modified":"2019-02-11T14:16:42","modified_gmt":"2019-02-11T14:16:42","slug":"tinder-style-app-for-cows-tries-to-help-the-meat-market","status":"publish","type":"post","link":"https:\/\/www.styledeals.co.uk\/blog\/tinder-style-app-for-cows-tries-to-help-the-meat-market\/","title":{"rendered":"Tinder-style app for cows tries to help the meat market"},"content":{"rendered":"\n
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<\/p>\n

\"Tudder<\/span><\/p>\n<\/figure>\n

So you think the dating scene is like a meat market? Well, wait till you hear about the latest matchmaking app.<\/p>\n

Following the example of Tinder, UK farming start-up Hectare has launched its own equivalent for livestock and called it Tudder.<\/p>\n

The app features data profiles of animals from 42,000 UK farms in an effort to help farmers find the perfect breeding partner for their cattle.<\/p>\n

Farmers can view pictures of bulls or cows and swipe right to show interest.<\/p>\n

Hectare Agritech, which also runs online grain marketplace Graindex, says its aim is “reinventing farm trading – and making farmers’ lives easier”.<\/p>\n

It says it has raised more than \u00a33m from investors and organisations, including grant funding from government schemes, while tennis player Andy Murray is listed as one of its investors.<\/p>\n

Cupid for cattle<\/h2>\n

Hectare inaugurated its Sell My Livestock website<\/a> in 2014 and says one-third of UK farms already use it to trade animals.<\/p>\n

The new app, which links to that existing website, is described as “a bit of fun”, with an app store description replete with terrible puns.<\/p>\n

For instance, the app “seeks to unite sheepish farm animals with their soulmates” and is designed for farmers “playing the role of moo-pid”.<\/p>\n

Hectare’s chief executive, Doug Bairner, said that matching breeding livestock “should be even easier than matching people”.<\/p>\n

Listings on offer on Tudder on Monday included pedigree Welsh Black cows from a farm in Conwy, Holstein Friesian heifers from County Cork in Ireland and pedigree Simmental breeding heifers in Oxfordshire.<\/p>\n

Farmers who swipe right on those images can then contact the owner for further details, speeding up a process that can often involve transporting animals over long distances.<\/p>\n<\/p><\/div>\n


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Source<\/a> by [author_name]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

So you think the dating scene is like a meat market? Well, wait till you hear about the latest matchmaking app. Following the example of Tinder, UK farming start-up Hectare has launched its own equivalent for livestock and called it Tudder. The app features data profiles of animals from 42,000 UK farms in an effort … <\/p>\n","protected":false},"author":0,"featured_media":7397,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-7396","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts\/7396","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=7396"}],"version-history":[{"count":0,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts\/7396\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/media\/7397"}],"wp:attachment":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=7396"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=7396"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=7396"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}