{"id":6705,"date":"2019-01-25T06:08:04","date_gmt":"2019-01-25T06:08:04","guid":{"rendered":"http:\/\/www.styledeals.co.uk\/blog\/asics-to-turn-used-clothing-into-japans-olympic-uniforms\/"},"modified":"2019-01-25T06:08:04","modified_gmt":"2019-01-25T06:08:04","slug":"asics-to-turn-used-clothing-into-japans-olympic-uniforms","status":"publish","type":"post","link":"https:\/\/www.styledeals.co.uk\/blog\/asics-to-turn-used-clothing-into-japans-olympic-uniforms\/","title":{"rendered":"Asics to turn used clothing into Japan&#8217;s Olympic uniforms"},"content":{"rendered":"\n<div property=\"articleBody\">\n<figure class=\"media-landscape no-caption full-width lead\"><span class=\"image-and-copyright-container\"><\/p>\n<p>                <img loading=\"lazy\" decoding=\"async\" class=\"js-image-replace\" alt=\"Novak Djokovic's feet, above the court at the Australian Open in 2018\" src=\"https:\/\/ichef.bbci.co.uk\/news\/320\/cpsprodpb\/15B01\/production\/_105333888_gettyimages-908621304.jpg\" width=\"976\" height=\"549\"\/><span class=\"off-screen\">Image copyright<\/span><br \/>\n                 <span class=\"story-image-copyright\">Getty Images<\/span><\/p>\n<p>            <\/span><\/p>\n<\/figure>\n<p class=\"story-body__introduction\">Sportswear brand Asics will recycle used clothing to make the official uniforms for Japan&#8217;s Olympic and Paralympic teams.<\/p>\n<p>The uniforms will be worn by the home team at next year&#8217;s games in Tokyo.  <\/p>\n<p>Asics hopes to gather 30,000 items through collection boxes in stores and at sporting events.<\/p>\n<p>It comes as the fashion industry faces increasing pressure to make more sustainable clothing. <\/p>\n<p>Asics said the uniforms will be made from polyester extracted from donated items.<\/p>\n<p>Other recyclable materials extracted from the items collected will be turned into fuel, among other uses, <a href=\"https:\/\/corp.asics.com\/en\/press\/article\/2019-01-24\" class=\"story-body__link-external\">the firm said. <\/a><\/p>\n<h2 class=\"story-body__crosshead\">Sustainability push<\/h2>\n<p>The fashion industry more broadly has been under increasing pressure to make its practices more sustainable. <\/p>\n<p>A parliamentary committee in the UK last year <a href=\"https:\/\/www.bbc.co.uk\/news\/science-environment-45745242\" class=\"story-body__link\">raised concerns about the waste the fashion industry generates<\/a>, as well as its growing impact on climate. <\/p>\n<p>Some brands, such as Burberry, have troubled environmental groups by <a href=\"https:\/\/www.bbc.co.uk\/news\/business-44885983\" class=\"story-body__link\">destroying unsold clothes and accessories<\/a> in an effort to prevent them from being stolen or sold cheaply.   <\/p>\n<h2 class=\"story-body__crosshead\">UN concern<\/h2>\n<p>The UN said the global fashion industry <a href=\"https:\/\/unfccc.int\/news\/un-helps-fashion-industry-shift-to-low-carbon\" class=\"story-body__link-external\">contributes around 10% of global greenhouse gas emissions<\/a>.<\/p>\n<p>To grow enough cotton for a single pair of jeans requires about 10,000 litres of water, which is enough to supply a person with drinking water for ten years, the UN said.<\/p>\n<figure class=\"media-landscape has-caption full-width\"><span class=\"image-and-copyright-container\"><\/p>\n<p>                 <span class=\"off-screen\">Image copyright<\/span><br \/>\n                 <span class=\"story-image-copyright\">Getty Images<\/span><\/p>\n<p>            <\/span><figcaption class=\"media-caption\"><span class=\"off-screen\">Image caption<\/span><br \/>\n                <span class=\"media-caption__text\"><br \/>\n                    Huge amounts of water are needed to farm cotton<br \/>\n                <\/span><br \/>\n            <\/figcaption><\/figure>\n<p>Cumulatively, the fashion industry produces about 20% of global waste water. <\/p>\n<p>About 85% of textiles end up in landfills or are incinerated.<\/p>\n<p>However, the <a href=\"https:\/\/www.globalfashionagenda.com\/initiatives\/pulse\/#\" class=\"story-body__link-external\">2018 Pulse of the Fashion Industry Report<\/a> found a 6% improvement over the previous year in general sustainability efforts across the industry.   <\/p>\n<\/p><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.bbc.co.uk\/news\/business-46996875\">Source<\/a> by <a href=\"\">[author_name]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Image copyright Getty Images Sportswear brand Asics will recycle used clothing to make the official uniforms for Japan&#8217;s Olympic and Paralympic teams. The uniforms will be worn by the home team at next year&#8217;s games in Tokyo. Asics hopes to gather 30,000 items through collection boxes in stores and at sporting events. It comes as &hellip; <\/p>\n","protected":false},"author":0,"featured_media":6706,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6705","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts\/6705","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=6705"}],"version-history":[{"count":0,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts\/6705\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/media\/6706"}],"wp:attachment":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=6705"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=6705"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=6705"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}