{"id":5347,"date":"2018-12-11T18:33:36","date_gmt":"2018-12-11T18:33:36","guid":{"rendered":"http:\/\/www.styledeals.co.uk\/blog\/manchester-clothing-firm-lodges-trademark-claim-against-bentley-motors\/"},"modified":"2018-12-11T18:33:36","modified_gmt":"2018-12-11T18:33:36","slug":"manchester-clothing-firm-lodges-trademark-claim-against-bentley-motors","status":"publish","type":"post","link":"https:\/\/www.styledeals.co.uk\/blog\/manchester-clothing-firm-lodges-trademark-claim-against-bentley-motors\/","title":{"rendered":"Manchester clothing firm lodges trademark claim against Bentley Motors"},"content":{"rendered":"\n
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\"BentleyImage copyright<\/span>
\n Stefano Guidi\/Getty<\/span><\/p>\n

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\n Bentley Motors says it has been selling clothing for more than 30 years without being confused for any other brand
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A business has launched a legal claim against Bentley Motors over the ownership of a clothing trademark.<\/p>\n

Brandlogic, owner of Manchester-based Bentley 1962 clothing, is seeking an injunction to stop the car firm using the name Bentley on UK clothing. <\/p>\n

It claimed in the High Court the car manufacturer had “badly damaged its business”.<\/p>\n

Bentley pledged to defend proceedings, saying it had sold clothes for more than 30 years without being confused.<\/p>\n

Brandlogic has been locked in a trademark row with Bentley Motors since 2000 after the latter was acquired by Volkswagen two years earlier.<\/p>\n

Christopher Lees, a director of family-run Brandlogic, said its clothing brand had been established since 1962 and its registered trademarks preceded the carmaker selling clothing.<\/p>\n

At its peak in the early to mid-1990s, the brand generated \u00a35m of sales a year, but Mr Lees said sales were currently less than \u00a3100,000 per annum as it had been “badly hampered” by Bentley Motors’ “persistent infringements” over the trademark.<\/p>\n

Mr Lees said he had lodged the file last year but had hoped to resolve the issue “amicably”.<\/p>\n

‘Protect trademark rights’<\/h2>\n

Bentley Motors tried to cancel the company’s trademark in the UK, however the Intellectual Property Office ruled in Mr Lees’s favour.<\/p>\n

“We have no desire to harm Bentley Motors, an important British engineering company,” Mr Lees said.<\/p>\n

“We didn’t want to have to sue Bentley Motors to protect our long-held trademark rights, but their dismissive attitude has left us with no choice.<\/p>\n

“For my business to survive, and to grow again, we have no choice but to take this legal action.”<\/p>\n

Bentley Motors said in a statement: “We believe we have the right to continue to do so and will defend these proceedings when they are heard in July.”<\/p>\n<\/p><\/div>\n


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Source<\/a> by [author_name]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Image copyright Stefano Guidi\/Getty Image caption Bentley Motors says it has been selling clothing for more than 30 years without being confused for any other brand A business has launched a legal claim against Bentley Motors over the ownership of a clothing trademark. Brandlogic, owner of Manchester-based Bentley 1962 clothing, is seeking an injunction to … <\/p>\n","protected":false},"author":0,"featured_media":5348,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5347","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts\/5347","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=5347"}],"version-history":[{"count":0,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts\/5347\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/media\/5348"}],"wp:attachment":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=5347"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=5347"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=5347"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}