{"id":4624,"date":"2018-11-21T18:53:37","date_gmt":"2018-11-21T18:53:37","guid":{"rendered":"http:\/\/www.styledeals.co.uk\/blog\/ms-knickers-display-wont-change-over-feminist-concern\/"},"modified":"2018-11-21T18:53:37","modified_gmt":"2018-11-21T18:53:37","slug":"ms-knickers-display-wont-change-over-feminist-concern","status":"publish","type":"post","link":"https:\/\/www.styledeals.co.uk\/blog\/ms-knickers-display-wont-change-over-feminist-concern\/","title":{"rendered":"M&S knickers display ‘won’t change over feminist concern’"},"content":{"rendered":"\n
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\n The juxtaposition has been described as “grossly, grossly offensive”
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Marks & Spencer has said it won’t change a display suggesting women must have “fancy little knickers”, amid a feminist backlash.<\/p>\n

The retailer was blasted for its “vomit-inducing” shopfront<\/a> in Nottingham, which included a menswear showcase of “outfits to impress”.<\/p>\n

M&S said its festive windows were routinely updated and any changes would not be due to the backlash.<\/p>\n

It also told the BBC it would not be altering its nationwide ad campaign.<\/p>\n

The commercials follow the theme of “must-haves” for men and women and feature model David Gandy doing the washing up.<\/p>\n

Gandy has responded to the backlash by tweeting that men who want any “must have fancy knickers” can find them at M&S.<\/p>\n

Criticism of the window display grew when a photo was posted in a Facebook group<\/a> called Feminist Friends Nottingham.<\/p>\n

Fran Bailey asked: “Ok, M&S Nottingham, have we really not learned anything in the last 35 years? Or am I alone in finding this, their major window display, completely vomit inducing?”<\/p>\n

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Image copyright<\/span>
\n Si\u00e2n Steans<\/span><\/p>\n

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\n A campaigner altered the window so that it read “full human rights” instead of “knickers”
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Speaking to the BBC, she said the display gave the impression women were “preoccupied with fancy little knickers, whereas men are presented as powerful and needing to be impressive”.<\/p>\n

Another window display at the same Nottingham store is aimed at women and suggests they, too, must have “outfits to impress”.<\/p>\n

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Image copyright<\/span>
\n M&S<\/span><\/p>\n

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Image caption<\/span>
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\n The wider campaign includes an image of model David Gandy washing up
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M&S said in a statement its stores had various combinations of Christmas window displays, but the same two displays would appear next to one another at some other branches.<\/p>\n

The statement added: “We’ve highlighted one combination in our windows, which are part of a wider campaign that features a large variety of must-have Christmas moments, from David Gandy washing up in an M&S suit through to families snuggling up in our matching PJs.”<\/p>\n

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Follow BBC East Midlands on <\/i>Facebook<\/a>, <\/i>Twitter<\/a>, or <\/i>Instagram<\/a>. Send your story ideas to <\/i>eastmidsnews@bbc.co.uk<\/span><\/a>.<\/i><\/p>\n<\/p><\/div>\n