{"id":1941,"date":"2018-09-06T23:12:19","date_gmt":"2018-09-06T23:12:19","guid":{"rendered":"http:\/\/www.styledeals.co.uk\/blog\/argos-launches-voice-shopping-with-google-home\/"},"modified":"2018-09-06T23:12:19","modified_gmt":"2018-09-06T23:12:19","slug":"argos-launches-voice-shopping-with-google-home","status":"publish","type":"post","link":"https:\/\/www.styledeals.co.uk\/blog\/argos-launches-voice-shopping-with-google-home\/","title":{"rendered":"Argos launches ‘voice shopping’ with Google Home"},"content":{"rendered":"\n
\n
<\/p>\n

\"ArgosImage copyright<\/span>
\n Argos<\/span><\/p>\n

<\/span><\/p>\n<\/figure>\n

Catalogue retailer Argos has launched a “voice shopping” service to let people reserve products in a local store using a Google Home smart speaker.<\/p>\n

It is the first retailer in the UK to offer a shopping service via the Google Assistant platform.<\/p>\n

Argos faces increased competition from online giant Amazon, which produces its own voice-controlled Echo speakers.<\/p>\n

However, even though Amazon has sold millions of Echo speakers, analysts say few people use them to buy products.<\/p>\n

“This launch is step one and I don’t expect to turn on the app and suddenly double our sales,” Argos chief executive John Rogers told the BBC.<\/p>\n

“But I expect people will use it and experiment with it – and if we can make it a seamless process, you can see why people would want to use it.”<\/p>\n

After enabling the Argos service, people will be able to ask the Google Home smart speaker to check product availability and reserve items.<\/p>\n

The service will also work via Google Assistant on smartphones.<\/p>\n

Shoppers will still need to browse the catalogue or retailer’s website to find the product they want.<\/p>\n

“We still distribute millions of catalogues to people’s homes,” said Mr Rogers.<\/p>\n

“We all know that the catalogue on the coffee table, as a means of browsing, is really good – and it’s hard to replicate with today’s technology.”<\/p>\n

Argos is owned by supermarket giant Sainsbury’s, which itself faces competition from Amazon as it expands its grocery delivery service.<\/p>\n

Mr Rogers said Argos sold thousands of devices powered by Amazon’s Alexa voice technology, but the retailer does not have a voice app on the Alexa platform.<\/p>\n

“We do talk to all these players, whether it’s Amazon, Google or Microsoft,” Mr Rogers told the BBC.<\/p>\n

“We’re taking the approach of trying and testing – we’re dipping a toe in the water.”<\/p>\n<\/p><\/div>\n


\n
Source<\/a> by [author_name]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Image copyright Argos Catalogue retailer Argos has launched a “voice shopping” service to let people reserve products in a local store using a Google Home smart speaker. It is the first retailer in the UK to offer a shopping service via the Google Assistant platform. Argos faces increased competition from online giant Amazon, which produces … <\/p>\n","protected":false},"author":0,"featured_media":1942,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1941","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts\/1941","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=1941"}],"version-history":[{"count":0,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/posts\/1941\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/media\/1942"}],"wp:attachment":[{"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=1941"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=1941"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.styledeals.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=1941"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}